Van der Avoird Trayplant is a leading, sustainable and innovative company in the soft fruit sector. We specialise in growing strawberry and raspberry propagating material. 

Our first innovative technique heralded the existence of Van der Avoird Trayplant in 2002: propagating raspberry plants in a tray. A step that made many in our industry follow suit.

One of the latest techniques we recently realised contributes to society’s growing food demand with less impact on nature. We believe it is possible to meet this while lessen our impact on and use of nature.

Growth, of our plants and our people, is at the heart of our business. For us, growth is never more of the same. We create innovation and added value for people, for the world and for profitability.

At Van der Avoird Trayplant, we therefore work together with motivation every day to make our customers happy with healthy and sustainably grown strawberry and raspberry plants.

Our own technique of propagating raspberry and strawberry plants via trays won us the 2018 Agrarian Entrepreneur of the Year (Agrarisch Ondernemer van het Jaar) award. In the setup, motivated people are the pillar of our business. The business result is a team result where we constantly consider our positive impact on nature.

 We believe that the quality of what you do increases when you give each other the space to think along, when you are curious about other insights and ideas. We have a common interest and speak to each other openly. Easy, isn’t it? It can be, if you trust each other first. Trust the other’s intentions and competences and have an eye for each other. We are committed to long-term, sustainable collaboration.